[Do Mobile or Desktop Ads Convert the Best? Google Analytics Tips]
Google Analytics lets you measure your advertising return on investment (ROI) as well as track your Flash, video, and social networking sites and applications. Understanding your ROI is important to the success of your online advertising.
One key factor to track is mobile vs. desktop ads. Google Analytics is the perfect tool to discover which devices and platforms convert the highest for each campaign.
In this training you will learn:
– How to find desktop conversion rate
– How to find mobile conversion rate
– Which device offers the better conversion rate
– Which device offers the lower bounce rate
– Which device offers higher average session duration
– What you are missing
– How to massively increase your conversions
After watching this training, you will understand the importance between tracking your desktop and mobile conversions and how to track them using Google Analytics.
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Happy Selling!
Dimitris Skidas